design PROCESS


 
 

I aim to ensure that the design process goes as smoothly as possible by staying attentive to each client’s unique project brief and staying organized with project schedules and details. My goal is for my clients to enjoy the design experience and ultimately love the final product!

 
 

 
 
CherylLoh_Process_1_Brief.png
 

1. brief + discovery

Let’s get to know each other! At the beginning stage, I’ll be learning about you, your company, and the details of the project. We’ll schedule a time to chat so that I can learn more about the project scope, goals for the project, intended audience, when it needs to be completed by, and more.

From there, I’ll prepare a project proposal which will include my quote and all the project details. Once all paperwork is approved and deposits have been received, we’re all set to start!

 
CherylLoh_Process_3_Initial.png
 

2. DESIGN

I’ll receive all necessary content from you, including brand guidelines, project content, logos, brand fonts, and any photography or imagery that will need to be incorporated for your project.

This is the fun part as we see the whole project come to life. A full design draft will be sent to you to review.

 
CherylLoh_Process_5_Revisions.png
 

3. revisions

I love feedback and want to make sure the project aligns with what you hoped to achieve. We’ll work through 2-3 rounds of revisions to ensure any text and design changes are addressed.

 
CherylLoh_Process_6_Delivery.png
 

4. DELIVERY + feedback

Once I get your final approval on the files, I will prepare all the final deliverables for you.

As we wrap up the project, I’ll also ask for your feedback on your experience working with me and if there’s anything I can do to improve for future projects.

 

Let’s work together!