POPARIDE BRAND ILLUSTRATIONS
Following the direction of the refreshed illustration style we developed during the design process of the e-book, Poparide wanted to update their brand illustrations at various touch points to achieve a cohesive brand presence for their brand update to celebrate their 10th year anniversary. This included illustrations for the website and app, illustrations of various carpooling scenes across different regions of Canada, and layout and design for printed posters and postcards. I had a lot of fun continuing to develop the fun and friendly Poparide style, with a dash of playfulness and quirkiness throughout.
client
Poparide
services
Illustration and icon design
“It's been a pleasure working with Cheryl over the last three years: from creating an e-book to redefining our illustration style, designing infographics and helping with our marketing materials, Cheryl has always delivered high-quality work and on time. I really appreciate her attention to detail, creative thinking, and her ability to go the extra mile on projects (she often finds typos or inconsistencies in our copy!). I highly recommend Cheryl to others if you want a professional, creative and reliable designer.”
Flo Devellennes
CEO and Co-founder | Poparide
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